Tag Archives: social media marketing tips

Where’s the Video Blog?

Hi everyone!

video blog imageA video blog creates a lot of advantages for the user and his blog site.

The entertainment factor is highly rated plus there are a lot of creative ways that you can use to get your message across.

Now for those who haven’t used one, you are missing a great deal on your marketing campaign.

If you need further proof and convincing, let me offer these awesome benefits of a video blog.

Benefits of Using Video Blog

Provides Concise and Quick Information

video blog image 2A 2-minute video blog does a lot of wonder for the blogger’s marketing campaign.

This is because people are more likely to watch a video blog as opposed to reading a written one. The reason?

Watching is definitely easier to comprehend than reading.

Being able to keep it under 2 minutes is best because you will not lose the attention of the audience also.

Video blogs generate more shares

video blog sharingAt the moment, the trend for the most shared and most liked content on social networking sites like Facebook is topped by a video followed by an image then content.

Needless to say, a video blog is likely to get shared most of the time compared to an article of the same topic. Just take it from Facebook. A video blog goes viral faster too!

Excellent for Tutorials

video blog teachingMany individuals are visual – meaning they learn faster when they can see what is happening.

This being the case, videos are always a great device to use when teaching or doing a how-to. Moreover,

the viewer has the ability to rewind or pause the video when needed.

You can Generate Income

video blog cashYou can monetize your videos when you post them in YouTube. This happens when ads are placed in the video.

Of course, your video should generate a specified number of views first.

You can make from as little as $0.01 to $2.00 per 1000 hits or views!

If you haven’t utilized the power of a video blog, I urge you to make one now and experience the big difference!

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You can hit the like button and share this article if you find it useful. You can also leave your comments below. See you next time!

7 Social Media Marketing Mistakes

Hi everyone!

In the early stages of my social media marketing campaign I often struggle to find the most applicable and most effective strategy or strategies that I can use.

marketing planThis would always result to falling into a pitfall and you know what’s even worse? I’d fall over and over into the same ditch time and again.

It’s definitely easy to mess up and get lost into messing up again and again.

Thankfully I was able to rectify my mistakes and was able launched a more streamlined and effective social media marketing campaign.

Now I’ll be sharing the mistakes I did before in the hope that you’ll steer clear of them.

Here it goes.

Social Media Marketing Mistakes

Focusing on Number of Followers

followersTry to target connections that will be beneficial to your business. It’s them you want to focus on anyway.

Don’t just click and connect.

Be forward-looking. Connect with those that you can do business with in the future.

Irregular Posting of Unrelated Content

More than 170million people buy product online every year. Posting unrelated content without irregularity will only leave you in the dust and in the dark. Moreover you can actually even lose your followers this way.

Forgetting to Convert Followers into Paying Customers

conversionDid you know that roughly around 12 percent of total social media viewers that encounter your ads are likely to buy?

A highly shared post means nothing if it’s not asking viewers to make the sale.

 No Strategy

Operating an online business without any social media strategy is like fighting a battle with one hand tied behind your back. I can’t overemphasize the importance of having an active social media marketing campaign.

Spamming

Self-explanatory I suppose? Spamming is really not a strategy anyway. It’s more akin to being a nuisance.

Announcing the Same Message on Multiple Channels

multiple channelsMuch like having your own branding concepts, different platforms have their own distinct way of getting the message across their respective community.

If you want to be effective on this, then learn how each platform execute theirs.

You might piss off your most loyal followers having multiple channels if they see the same exact message promoted across multiple channels don’t you think?

Brand Has no Personality 

brand personalityWhether you have a smiling clown, or an old man with a mustache that defines your brand, still your brand has to have its personality.

This will separate you from the “faceless, lifeless and bland crowd”. A logo or a symbol will instantly inform your viewers who you are and what your business is all about.

There you go folks!

Have fun with your social media campaign!

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