Monthly Archives: August 2014

How good is your Sales Pitch?

Hey everyone!

Let’s face it, you may already have a great business idea, a great product or even a great service, and you want to share to the world, and you’re wondering how you to go about it.

the sales pitch

That’s a legitimate question most of us marketing newbies never thought about, how to do a SALES PITCH that delivers.

Well, fret no more, here’s some timely tips.

Sales Pitching 101

You need to be Prepared

Preparation is a major key in delivering a killer sales pitch. Learn everything about what you have offer to the world. Practice. If you must deliver a speech, compose one. Don’t stammer. Don’t beat around the bush.

If you are composing an article, write a draft and fine tune it until it reads solidly.

Research, research, research

Planning starts from exploring about your prospects, figuring out what they like, the time they are available, the way they like to be contacted and what they don’t like!

sales pitch

Going in thoughtlessly into a product sales contact or approaching a prospect with no idea about who they are is a time-wasting effort which often results in nothing but embarrassment!

Know your Product

Information about your item and the advantages that it gives to the client provides you with complete assurance and display that you really know what you are referring to.

It will help you manage objections successfully and not let the sale just slide away. Ever experienced like you had almost seal the deal and then the client just modified his thoughts at the last moment and the sale was gone?

This can quickly be prevented by managing objections very well and comforting the prospect with strong information but you can’t do this when you are completely confused about your own items or solutions.

Set your goals

Be it talking to or displaying up for a re-arranged conference or go tracking for new customers outside, It is all useless if you have not set your goals for that particular action.

If it is a sales contact, set sufficient time you would like to invest on the contact, who exactly you would like to talk with, why them in particular, what you have to provide and your preferred result.

Your preferred result could be ending the cope over the cellphone, organizing for a conference, getting a current e-mail cope with… whatever it may be, you must write it down and examine whether you obtained your purpose after the contact.

Get to the point

It is excellent to make an informal discussion but overdoing it could hurt the prospect. Saying things like “You look fairly today” or “I like your office” is okay but it does not have to be loaded with anything or done in an obviously unsuitable scenario.

sold

But how do you know whether the prospect will take your informal feedback well or not? – You don’t! The best thing is to be expert and on focus on, don’t beat around the bush.

So there you go, now you have a pattern that you can use in composing your sales pitch.

If you want to know more, contact us now.

How to Write Your Social Media Marketing Plan

Hi there!

Making your very own social media marketing plan entails more than just creating your Facebook or any other social networking site page active online.

Truthfully speaking, you need to really sit down and plan how you are going to go about the whole marketing plan from top to bottom.

You need, early in the process, to identify your target market or focus group, your brand image, and you need to come up with best strategy to connect with these clients as well.

marketing plan

Nowadays with the advent of the internet, being “connected” might actually spell the BIG difference between succeeding or failing in this business.

Social media marketing is about engaging your readers to respond. You do this by creating interesting content that your readers or focus market will find helpful, intriguing (at times), controversial or simply informative.

In my ongoing effort to help you set up your own social media marketing plan, I’ve listed an easy and executable course of action that you can do.

Social Media Marketing Plan

Set up Your Business Website and Blog

It’s of extreme importance that you set up your business website and start filling it with awesome content. This is essentially setting up your brand and image online.

build social media

Pay attention to the overall aesthetic or appearance of your site as well as this is a major indicator of “who you are” online. This is a key step in developing a social media marketing plan online.

Create both a Personal and Professional Social Media Pages

Having both a personal as well as a professional social media profile will guarantee that you are not simply a spammer but is a legitimate online entity.

Having a personal profile online through Facebook or other social networking site will connect you with people you know, while having a professional profile will connect you with your target market.

profile

It’s a win-win approach as you can refer people to your professional page and eventually build a long lasting connection that is way beyond just mere business.

Link Your Blogs to Your Social Media Pages

Linking articles or contents of value to your social media pages is actually setting up your social media marketing plan already. But don’t just use links, engage your readers by asking pertinent questions or even by doing an introductory sentence to arouse their interest.

link

BUT as a word of precaution, don’t turn people off by just posting links that are ALWAYS business related, you should vary the approach by posting interesting or informative links as well that will benefit your readers.

Know your Tribe and Audience

Notice the terms “audience” instead of “customer.” Your audience might simply enjoy your way of writing, and the subjects you choose to talk about.

A tribe – one of the more recent public networking hype terms – is a group of people who discuss identical passions and interests.

social media

Neither your tribe nor your audience might not start out as prospective customers, but they might have buddies who require your solutions.

If, later on, they do need your product or solutions, they will be more likely to turn to someone they know.

Stay connected as I continue to provide helpful info next time!

Social Media Marketing anyone?

Hi there!

There’s currently a new trend that is the toast of the town lately and it being utilized to the fullest by online marketers, it’s called Social media marketing or (SMM).

This marketing technique uses social marketing sites such as Facebook or Twitter and many others as an avenue for its marketing campaign.

social media marketing image 1

The goal of SMM is to produce content that users will share with their online community to help an organization increase brand visibility and extend client reach.

Social Media Marketing Elements

SMO

One of the key elements of SMM is Social Media Optimization (SMO). Like search engine optimization (SEO), SMO is a strategy for illustrating new and unique visitors to a website.

SMO can be done two ways: including social media links to written content, such as RSS feeds and sharing buttons — or advertising activity through social media by upgrading statuses or tweets posts, or blog posts.

media marketing

SMM helps a business get direct reviews from clients (and potential customers) while making the company seem more friendly.

Customer Relationship Management (CRM)

The entertaining parts of social media give clients the opportunity to ask questions or talk problems and feel they are being heard. This aspect of SMM is called social customer relationship management.  (Social CRM).

SMM became more common with the increased popularity of social networking sites such as Twitter, Facebook or mySpace, LinkedIn, and YouTube.

social media marketing two

In relation to this, the Federal Trade Percentage (FTC) has modified its guidelines to include SMM.

If an organization or its marketing agency provides a blog writer or other internet commenter with free products or other rewards to generate positive hype for a product, the internet feedback will be handled lawfully as recommendations.

Both the blogger and the organization will be attributed for guaranteeing that the rewards are clearly and plainly revealed, and that the blogger’s material contain no deceiving or unverified claims and otherwise is in accordance with the FTC’s guidelines concerning unjust or deceptive marketing.

join me

If you haven’t used social media marketing as another possible effective approach to get the word out on your business, then why not give it a spin and see where it leads you.

Financial Freedom through Home Business

Hello everyone!

Starting a home business is a fast growing pattern online as well as all over the world. House centered business are often more than part-time interests and are frequently serious enterprises, providing individuals with excellent earnings.

Increasingly a lot more individuals, especially middle-agers and parents with children, are choosing home business both offline and online because they are looking for more flexibility and time independence.

home biz

Company layoffs, downsizing, increasing economic doubt and shipping jobs international, further contribute to this pattern.

Every year, thousands of men and women leave established, lucrative professions to pursue new possibilities in the booming home business niche – a market that is now gaining professionals, former doctors, CEOs, and others seeking independence and dollars.

Starting a home business is an option for many and it has a huge advantage over a conventional type enterprise as it gives you that time freedom that is so precious nowadays.

Why start a Home Business?

Individual Independence

work from homeNo need to journey to work. So you have those additional time to restore management of your own lifestyle.

Plus, there is no manager, no outfit rule, no set time-table, and no jousting for position in the office for promotion.

All you need is your personal drive, self-discipline, and time-management abilities.

You get to keep the cash you make as well

make moneyIt’s a simple principle: the smarter you work, the more cash you can make.

Your earning potential is directly proportional to how you perform.

Soon enough, with a lot of perseverance and effort, a home business can give you true financial independence.

Chance to do what you like

With so many corporations and sectors in a slump, starting your own home business means having the possibility of formulating your very own income generating possibilities.

Less risk

Operating a home business requires lesser capital outlay than a traditional business, or even a franchise does because you get to fine tune the type of business you want to establish with the cash that you have.

More time for loved ones

timeThis is especially important and very true for doting parents who can’t afford to hire a nanny to look after their kids as theirs have a special need.

Less stress

It’s a lot less traumatic to handle the requirements of work and your family when you know you can work to care for a sick child and generally set your own routine.

Opportunities for growth

Being your own manager gives you the chance to wear a lot of hats: sales home executive, marketing expert, strategist, and more.

Improved efficiency

Now that you no longer have to budget efforts and power for travelling or for a series of ineffective conferences, you should have a lot more time to make your business a success.

A creative store

Starting your home business can be an opportunity for you to give birth to your interests and interests and create a money-generating store for your unique and creative talent.

learn more

Starting a home business is not an easy proposition, but with enough research and by knowing what you can do best, you can start a venture that will eventually turn into that cash generating machine that you have always dreamed of!