Monthly Archives: April 2015

4 Effectively Tips on How to Engage your Readers

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Hi everyone!

Effective reader engagement is an art form that few marketers exploit. Knowing how to address one successfully will mean the difference between gaining a lead and losing one.

reader engagement imageGoing the extra mile is always a proven practice for keeping the existing ones and gaining new connections.

While this may sound easy enough in theory, in actual market practice you might find yourself grasping for breath every time.

So how do a newbie online marketer accomplish this?

4 Effective Tips for reader engagement

Always Respond

engaging your reader imageIt’s one thing to have your article read, it’s another to have your readers comment on it. Those two are in itself a cosmic journey.

But granting they do read your post and find it worth commenting on, the next crucial step is YOU responding to those comments.

Responding to each and every comment is an effective way of engaging your readers. It’s also your way of saying that what they say matters – that you are valuing their insights.

Follow up

Whether you are well aware or not, most online traffic is being defined by social media and an engaged reader is your best online promoter for your next post or even solution. You can do this if you have their email address among other things, if not, you can always follow up using the comment section.

Examine your Stats

statisticsHidden in you stats column are valuable information about your readers’ browsing pattern when in your site.

Mine this. Use this to determine which part of your site your readers’ keep coming back to.

It’s not enough to just leave things as they are, most especially your ABOUT US section.

It pays to update it every so often when needed. Don’t forget your homepage too, this is where the first contact with your readers usually happens, make it eye catching and easy to read as well.

Admit your Mistakes

Let’s face it, we all make mistakes, the only difference is others usually don’t admit theirs. But admitting you made a guffaw in one of your previous post by writing about it subsequently usually elicits multiple comments from your readers.

This signals that you are not a robot that churns out post upon post – more than anything else. Admitting your mistakes also equates to being honest and that you have integrity.  This is important for building your brand.make money online

A successful reader engagement is a product of many factors. Knowing these factors will hasten your effectiveness as an online marketer.

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Getting your very own Sales Leads the Easy Way

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Hey everyone!

One of the most important area that online marketers are faced to address anytime in their fledgling career is the nagging question of how to get sales leads.

sales leadsAcquiring sales leads is the process of building a connection with your readers who can be potential customers in the future.

Big businesses have their marketing department to handle this task since they’re responsible for making all the necessary marketing materials and strategies.

But if you’re just me and the rest of those free-spirited online marketers, then the task falls squarely on your shoulders.

Here are some proven techniques for generating sales leads:

  • Networking
  • Advertising (TV/print/Web)
  • Telemarketing
  • Direct email, fax or e-mail marketing campaigns
  • Web sites and online search engine optimization
  • Buying a sales leads list
  • Paid ads

How to Generate your Sales Leads

Social media

sales leads mediaThis gesture starts with hooking up with your friends, family, former colleagues and current customers via a phone conversation asking them to pitch for your products or services.

These recommendations are also called sales tips.

Local Fair/Product Exhibits

Exhibitions/fairs are always excellent opportunities for doing business-to-business (B2B) marketing. By setting up a table at a local fair, you can get in touch with various audiences in the hope of building a connection. [Source: startupnation ].

Web Marketing

online marketingWeb marketing has become a highly effective way to generate sales leas.

According to Nielsen/NetRatings, from Sept 24-30, 2007, Web viewers visited over 53 billion dollars on online ads.

The ads viewed ranged from financial solutions to cars to travel .

These ads often lead to short reviews that contain contact forms that can be utilized in real-time by online marketers.

Buying a Sales lead

save moneyThe fastest way to set up thousands of prospects is to buy a sales lead’s list.

There is an online directory for businesses supplying thousands of existing leads that a newbie online marketer can get his hands on.

The advantage of this is that you can get access to a large list of names and contact info for a few hundred dollars.

The drawback is that all the names are not qualified leads, meaning they haven’t been scrutinized to see whether or not they’re a legit lead for the marketer’s specific product or services .

There you have it, some of the most effective ways to generate your own sales lead.

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Bit.ly Review

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Hi everyone!

If you’re a regular visitor of the wonderful worldwide web, you’d probably notice something like this –http:/bit.ly/domain name.

bitly imageBit.ly has been around as early as 2011 and has proven to be an indispensable tracking tool. Not only that, but it also shortens any URL link into useful “bit size” pieces.

Bit.ly’s increasing capabilities has already made it a household name and a common companion for almost all online marketer and big, big online businesses.

But if have not yet utilize Bit.ly, it’s never too late to add this tool to your arsenal.

Here’s a list of what Bit.ly can do.

List of what Bit.ly can do

It monitors your statistics

bitly image statsThe useful tracking capability of Bit.ly has instantly enamored it to its users.

It can monitor the popularity of your links – up to the point where you can view how many shares, clicks and saves were made for that particular link plus a host of other features as well. This is really very cool!

Own it

bitly images padlockBit.ly has just upped the ante by enabling its users to choose from among its roster of available short links apply called “Bit.ly with Feelings” how they actually “feel” about a certain link.

Technically, this is short link generator with added testosterone.

Users have the options to use the extension “luv.it” for links that they are so fond of.

As well as “loath.es” for links you “hate”- plus a lot more of course. Oh I forgot to add the customization aspect – you can generate your own set of alpha-numeric bit-links by simply clicking the pen tool to enter your text.

Group links Together

linkBit.ly enables users to group together their bit marks by theme into public or private.

Let’s say you have a couple of bit marks for recipes or DIY, you have the option to either save them I a private setting (for your eyes only) or share them with the outside world (public setting).

It is mobile friendly 

Having an application that is mobile friendly is de rigueur nowadays. Bit.ly has an iPhone apps generate short links plus you can even check your stats in real-time. You can even check in to see your groups (bundles) or read articles direct from the apps.

Enables blog linking

doBit.ly has a WordPress plugin that automatically generates a short link for every article that you put out. It even spreads the word faster.

You can also add a sidebar widget to display which are your most popular links or bitmarks.

All in all, I can say that bit.ly is a neat app to integrate into your system. You can check the site yourself @ this link https://bitly.com/.

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