Author Archives: Steve Mack

About Steve Mack

I'm an expert on-line marketer with a full-time offline business dealing with financial institutions.

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Social Media Posting Cheat

This is the most widely recognized question that organizations have when chipping away at Social Media.

How regularly to post on Instagram and different channels is 100% dictated by your social connection, yet we need to reveal some insight into the best practices to remember.

I’ve assembled a few outlines to clarify and represent recurrence and best times the best times to post. Keep in mind, these are simply broad, best practices!

These principles doesn’t have any significant bearing in the event that you have helpful, fascinating or time-delicate substance for your organization.

Social media hacks to remember!

Instagram

Instagram is taking over the universe of Social Media. With an expanding (and irritating) measure of publicizing and overpowering measure of contact in Facebook, clients are flocking to Instagram hunting down more personal connections with those they know.

Brands have additionally found a more profound association with their clients through Instagram.

There’s next to zero drop-off in engagement for posting more than 1.5 times each day on Instagram (not at all like Facebook, for instance); established brands post 1 to 2 times each day on Instagram, yet many have also found that sharing up to 10 images a day can at present keep up an important mid-post engagement.

At the point when are posts more powerful?

Off work hours

Facebook

2 POSTS PER DAY (MAX)

Your followers are regularly being bombarded with huge amounts of substance from several brands they take after. This is a distinct advantage for each organization that needs to have a presence on the platform. Presently, keeping in mind the end goal to be in control, you have to choose astutely what content performs best and how frequently you ought to advance it.

The sweet spot of posting recurrence on Facebook ranges from 1-2 posts for each day, however it generally depends on your crowd and the organization’s objectives. All things considered, your devotees’ age, propensities, interests… all these have a major impact when choosing what number of posts you ought to share each day.

HERE’S SOME takeaways WHEN POSTING ON FACEBOOK…

Try not to overpower your clients – Be specific on what you post to avoid spamming your customers.

Toning it down would be best – Focus on making preferable Facebook posts rather than making a lot of posts for Facebook.

Focus on a particular group of followers – People are more inclined to like or share posts that suit their interests or needs.

Try different things with various kind of posts – Some clients have a tendency to incline toward videos, while others favor images or content posts; investigation and track engagement from clients with these sort of posts.

When are posts more successful?

1pm to get the most shares

3pm to get the most snaps

9am-7pm

Twitter

3 TIMES PER DAY OR MORE

A few brands have a tendency to overwhelm their followers by posting more than 20 tweets every day, while others simply post a couple tweets now and then.

What you have to discover is a middle ground between these two methodologies. In the event that you tweet a lot there is a higher chance that the engagement with your supporters will diminish, while the same thing happens when you don’t tweet consistently.

When are posts more compelling?

5pm for highest retweets

12pm and 6pm for highest CTR

LinkedIn

ONCE A DAY

This network was particularly intended for the business group. As such, the crowd of LinkedIn is brimming with experts who are utilizing this site to set up business connections.

It is prescribed to post just once per day keeping in mind the end goal to contact a particular group of onlookers without losing their advantage.

As per the LinkedIn Small Business Guide, organizations that post 20 times each month reach no less than 60 percent of audience. Likewise, on weekdays, amid business hours is the best time to post.

At the point when are posts more powerful?

Best time to post are 7am-8am and 5pm-6pm

Monday and Friday are considered worst time

To get the most snaps and shares: Tuesdays, 10 am-11am

Google+

3 TIMES PER DAY

Always posting on this platform can get you a considerable measure of movement. Along these lines, don’t keep down when posting in this community since it has colossal advantages to be always imparting fantastic substance to your audience.

Likewise, attempt to dependably share something since you can encounter drops in activity by up to half when posting not as much as should be expected.

At the point when post are more compelling?

9am – 11am

Summary

Knowing when is the right time and what to post on these various social media platform will enable you to fine tune your approach!

You can vary the approach and don’t be afraid to experiment on what will work best for your organization!

Join me and let’s make money easily!

Blog your way to financial freedom!

hashtags image

Hashtags – Are you using them to drive your content marketing?

Outstanding content mirrors a progressing cycle of Research, Amplification and Monitoring. Hashtags have a part to play at every phase of the content advertising process.

Here are top points and bits of knowledge into how hashtags can drive your content marketing reach.

4 Reasons to Use HashTags

Use Hashtags to increase your content’s presence

At their most essential level, hashtags are content speakers. Individuals use them to hunt down data on social channels. Consequently, tagging your content fittingly makes it easier for a group of people to discover you.

This amplification factor matters incredibly in light of the sheer amount of online material. The time and vitality that a group of people has for devouring online substance is not developing as fast as the volume of data available to them.

The subsequent “Content Shock” implies that any individual who needs to pick up or grow an online gathering of people should combine stellar content with fiery intensification.

It’s an aggressive world, and making your content emerge requires a multi-faceted enhancement methodology. Hashtags ought to be a part of that.

Relevancy rules

“A hashtag is a guarantee, much the same as a title for a bit of substance,” Dan Mazzini of hashtagify.me says.

On the off chance that you utilize a hashtag with your content, you are setting your reader’s expectation of what they will discover in that article or post.

Inability to convey on the guarantee or desire you’ve set with the hashtag can hurt your article marketing technique over the long haul, bringing about your group of onlookers to think about your content as spammy.

Utilizing an instrument like Hashtagify.me’s free Hashtag Encyclopedia can help you to rapidly find hashtags that are identified with your substance.

When you have distinguished a few pertinent alternatives, you can pick the hashtags that have enough prevalence to be helpful in enhancing your substance.

It’s vital to remember that the most famous hashtags likewise have the most data viewing for group of onlookers consideration. Choosing a fairly less well known hashtag can make somewhat more space for your article to get noticed.

Use existing hashtags to piggyback on a trend

Use existing hashtags to piggyback on a trend. At the point when starting a hashtag methodology, it’s great to distinguish existing hashtags that cover with your substance. You can utilize these hashtags to join progressing discussions and attract regard for your substance.

In considering which hashtag to utilize, Dan suggests searching for hashtags that are on the trend, or gaining momentum, regardless of the fact that they aren’t as well known now as other related hashtags.

For instance, #TwitterMarketing is prominent, however it’s not slanting up; #InstagramMarketing is less well known now, but rather it’s additionally picking up ubiquity. Exploring different avenues regarding the trending #InstagramMarketing may make extra open doors for your new article to be seen and shared.

Create hashtags very carefully

Making new hashtags is best for use with occasions, or for brands that have adequate assets to support the new hashtag.

Google can deliver 632,000 results for the inquiry “Hashtag fails” in under .5 seconds. These comes up short range from hilarious to hostile to vile. Suffice it to say that it’s best to give any new hashtags you make a second look.

Check the spelling, check slang word references, check how the tag is now being utilized on Twitter, beware of how the label looks with changed upper casings. At that point, check once more. Ideally, that sort of control will keep you from making unrecommended hashtags like #BSwebinars.

If you like this article, please don’t forget to hit the LIKE button,

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Blogging can be your road to financial freedom!

make money easily

Make money with these 3 easy feat!

Hi everyone!

Every one of us need to earn for a living, I mean who doesn’t? We need to make money and we need to acquire it without breaking every one of the bones in our backs by working day and night.

All things considered, here are some straightforward and easy viable routes on the best way to profit effectively, both online and offline.

Make Money Now

Sell Scrap Metal

This can extend from your old jewelries to a pile of section steel in the yard. Metal gets an incredible cost, and is anything but difficult to discover in the event that you are searching for the modest things.

Scrap metal is a tremendous approach to create pay that a great many people don’t generally consider. In the event that you have an old vehicle, RV, or working with superfluous metal, consider dismantling it and offering it to a nearby scrap metal organization.

You could make hundred, or thousand, bucks on metal parts you may have left to rust.

At any time you organize an event or party, accumulate all the metal cans after that. These can be advertised to separate steel stores for around 70 pennies every pound (around 32 jars). You’re being environment-accommodating by reusing trash, as well as making a few bucks in the meantime.

Become a Mystery Shopper

A mystery shopper is a man who is paid to secretively look at stores and eateries and report back in regards to the scoop on an online study later on. You get paid roughly $10 typically every shop, for a brief 10-15 minutes of your time.

The Mystery Shoppers Providers Association directs the third occasions that are utilized, so going to their site could offer you openness to some protected mystery shopper educational program.

On the off chance that you are required to gain something – nourishment or apparel regularly – you will be paid for that thing after finishing the online overview.

Work as a moderator or referee

Do you adore sporting activities? Then read up on your favorite game’s regulations and get paid to work as an amateur referee!

For about $15 per hour on a lengthy game, you will obtain a bit of additional money for taking part in your beloved sports. Ensure you are clear on the policies though, as you might have to manage miserable players if you make a bad call by mistake.

You don’t need to a college degree to accomplish any of these, all you need is time and a healthy dose of enthusiasm!

Join me and let’s make money today!

Blogging your way to success!

Basic Protection against Website Hacking

As a site owner, is there something more horrible than the thought of seeing all of your web-developed work being altered or deleted by a hacker?

You’ve worked exhausting on your website – thus take the time to safeguard it by implementing basic hacking protections!

In addition to frequently backing up your files (which you must already be doing, for numerous reasons), taking the subsequent 3 straightforward steps that can facilitate to make your website safe:

Website Protection

Keep platforms and scripts up-to-date

One of the simplest stuff you will do to safeguard your website is to update any platforms or scripts you’ve installed.

As a result, several of those are created as ASCII text file open source programs, their code is definitely on the market – each to good-intention developers and malicious hackers.

Hackers will pour over this code, probing for security loopholes that permit them to take control of your website by exploiting any platform or script weaknesses.

As an example, if you’re running a website under WordPress, each your base WordPress installation and any third-party plugins you’ve put in be prone to these varieties of attacks.

Ensuring you mostly have the most recent versions of your platform and scripts installed minimizes the chance that you’ll be hacked using this manner– although this isn’t a “fail safe” way to protect your website.

Install security plugins

To enhance the safety of your website once your platform and scripts up-to-date, chose security plugins that actively act against hacking.

Again using WordPress as an example, you’ll need to look into free plugins choose WP Security and Bulletproof Security (or similar tools on the market).  These merchandise address the weaknesses that are inherent in every platform, thwarting extra varieties of hacking attempt that might threaten your web site.

Lock down your directory and file permissions

Now, for this final technique, we’re aiming to get slightly technical – however keep up with ME for a moment…

All websites will be cooked right down to a series of files and folders that are stored in your web hosting account.

Besides containing all of the scripts and knowledge required to create your website work, all of those files and folders is allotted a collection of permissions that controls who will read, write, and execute any given file or folder, relative to the user they’re or the cluster to that they belong.

As an example, take the permission code “644.” during this case, a “6” (or “4+2”) within the initial position provides the file’s owner the power to scan and write the file.

The “4” within the second and third positions implies that each cluster users and web users at giant will scan the file solely – protective the file from sudden manipulations.

So, a file with “777” (or 4+2+1 / 4+2+1 / 4+2+1) permissions would then legible, write-able, and feasible by the user, the cluster and everybody else within the world.

As you may expect, a file that’s allotted a permission code that offers anyone online the power to write down and execute it’s a lot of less secure than one that has been latched down so as to order all rights for the owner alone.

Of course, there are valid reasons to open up access to alternative teams of users (anonymous FTP transfer, united example), however these instances should be fastidiously thought-about so as to avoid making a security risk.

For this reason, an honest rule of thumb is to line your permissions as follows:

Folders and directories = 755

Individual files = 644

To set your file permissions, log in to your cPanel’s File Manager or connect with your server via FTP.  Once within, you’ll see a listing of your existing file permissions and make the necessary changes.

In closing, applying these simple website protection steps will result in a better security system for your website!

Join me and lets money now!

Blog your way to financial freedom!

Website Hacking Info 101

If you are a website owner then you know that nothing is more horrifying than seeing a message saying that your website have been hacked.

There is a lot of possibilities as to why this happens.

Today we will look at the possible underlying circumstances as to why your website is hacked or is susceptible to website attacks and hacking.

Three things come to mind on why websites are usually hacked:

  1. To send out spam email\
  2. To gain access to your personal data, mailing list, credit card info, and others.
  3. Gain access to your site so that they can install malicious software that they can use your site.

The benefits of hacking for the hacker boils down to mass exposure, reduced overhead, tools, increased rate of success.

Why Hackers Hack?

Economic Gains

Obviously the first reason as to why a website gets hacked is purely economic. Hackers do this to make money from your audience.

One way they do is by the means of a Drive-by-download. This is the act of injecting your site with a malware hoping to infect your website visitors.

It works like this, whenever your readers visit your site, chances are they will be downloading a fake software that you recommended and that software is has only one command, to extract vital credit card info. The effects are rather devastating to say the least.

System Resources

Another reason why a hacker will hack your website is farming your system resources. This comes in the form of increased bandwidth and physical server use.

This is big business as a successful hack not only mean that the hacker has now increased bandwidth, but moreover, he can build a leasing environment off yours.

Hactivism

This is a bit tacky to quantify but nonetheless too real not to consider. If nothing else, some hackers derive maximum pleasure and satisfaction from being able to take control over a site, in this case, a government site to protest or show their agenda.

They then show this to their peers and use as bragging rights. One famous example is a group of hackers who call themselves “anonymous”

Boredom

Yes, some hackers, out of sheer boredom (for having too much time on their hands) with nothing better to do will actually find hacking a site the actual cure for their boredom.

In closing

Being hacked is not a pleasant experience. It will demand your full attention if you want to restore your site and remove the malware installed.

In our next installment I’ll present some anti-hacking and security guides that you can use to avoid being hacked again or hacked in the first place.

Join me and let’s make money!

Blog your way to success!

webinars

Why join Webinars?

Before I go off listing all the important reasons as to why you should subscribe to webinars, let me define the term webinar first. (Just for those who are new to the platform and the blog section.)

A webinar as defined by WEBOPEDIA.COM “is a presentation, lecture, workshop or seminar that is transmitted over the Web using video conferencing software. A key feature of a Webinar is its interactive elements: the ability to give, receive and discuss information in real-time.”

Now that the term webinar or web-based seminar is out of the way, let me enumerate the factors that makes webinars a necessary tool for you to succeed in this business.

4 Reasons to Join Webinars

Save on Cost

Webinars are cost-saving platform for marketers and content consumers to get a lot of vital insider’s education on specific topics.  They cost-less than producing or attending a live seminar and offer a wider reach due to their virtual nature.

Also the recorded content will continue to exist for further viewership after the actual event has ended further increasing its cost-effectiveness.

Convenience

What can be more convenient than participating in a live seminar over the net at the comfort of your home or office?

You don’t need to rush up to a venue and navigate the daily traffic. Webinars offers the best way to view the resource materials and replay it as many times as you want, which is not accorded on any live seminars.

Real-time delivery of content

Related resources like files or even links are easily passed on to participants during webinars or are prepared and delivered in advance.

This gives attendees the added benefit of having the planned content in real time plus if additional contents are furthered offered during the telecast, participants also have the option to get those as well. These resource materials will remain accessible even during the recording, which offers consequent viewers the same contents as is with the live attendees.

Immersion

Did you know that webinars are the most immersive content experience available? In fact, no other marketing medium offers attendees the actual chance to interact with the content so thoroughly for roughly up to an hour.

Aside from the variety of interactivity options, attendees can ask the speaker questions right there and then and to interact with their co-attendees via the web connectivity– even more easily than in an in-person environment. The interactive nature of this content consumption makes it very memorable and impactful.

A webinar is an effective way to get fresh material, acquire new learning that can tremendously impact the way you do your business.

Webinars are packed full of highly beneficial yet easily do able insights that hopefully would sit well with how you plan and execute your day-to-day business strategies and activities.

Isn’t it about time you join one?

Join me and lets money now!

Blog your way to success

6 Tips for Using StumbleUpon

Once you’re genuinely OK with all facets of the StumbleUpon experience, you can start to enhance your use of this social networking platform.

Watch this short video to learn more

StumbleUpon Tips

Develop your Network

StumbleUpon image 1To get the full advantage of the StumbleUpon community, you need a multitude of supporters.

It’s fundamentally the same to developing your connection, all things considered.

Nobody needs to converse with themselves, so they go and discover individuals that have the same interests.

The same is valid for StumbleUpon. Your number-one objective at the outset is to effectively develop your connection. How does one develop this?

Simply, you need to effectively impart content specifically to different Stumblers. This is the most obvious approach to get on other clients’ radars.

What works when sharing?

sharingAt whatever time you discover a write up that is really striking, you’re going to need to impart it to your network.

Here are some do’s and don’ts with regards to sharing:

  • Do offer content that others will discover important or captivating.
  • Try not to share content that isn’t valuable.
  • Try not to share content that is offensive.
  • Do offer content with email contacts if they are not yet on StumbleUpon.
  • Don’t just share content that is intended to promote your site. Blend it up with other sources.

Share Content

contentSharing content is the most vital strategy you have in your stack with regards to expanding your reach on StumbleUpon.

Here is an orderly way to deal with sharing great content and assessing your success:

  • Offer substance that you find on the web.
  • Monitor every share in an Excel spreadsheet.
  • Every month, do a reversal and verify what the Like and Share number is for every specific bit of content.
  • Additionally check whether there are any remarks specifically identified with your commitment.
  • Identify content subjects that perform well in the StumbleUpon group
  • Flush and rehash each month.

Share with Other StumbleUpon Users

To get your content seen and shared by different Stumblers you have to contact and impart it to different Stumblers. Here is a regulated way to deal with offering content to different Stumblers:

  • Share and like Stumblers’ content.
  • Connect with the Stumbler on other social networking platform like Twitter and Facebook.
  • Ask your connection if they like the content and would want you to continue
  • Request that they do likewise if they’re willing.

Socialize

socializeThe most ideal approach to make social links on StumbleUpon is to comment on what others have commented on.

This is an extraordinary approach to become acquainted with the group.

Here are some best practices when connecting on StumbleUpon:

  • Do leave remarks on intriguing bits of content.
  • Do collaborate with different analysts on a bit of substance.
  • Try not to be impolite or put anybody down for his/her remarks.

Using StumbleUpon is a guaranteed way to establish new connections and advance your online reputation.

Join me and let’s start making money today! Need fash cash? Start blogging!