Let’s say you have a brand that has started to advertise on amazon and you want to get the word out as fast as you can to as many individuals as possible, what do you do?
Issue an online press release of course.
Top Reasons to Issue a Press Release
- Press release works because it helps you garner that much needed publicity that goes with the launching of a new or not so new product to a targeted niche or focused audience.
- A press release also offers fast publication, usually a day after the initial issuance. A press release also holds a high ranking in Google News, Yahoo News, MSN News, and other major search engine for targeted related search items.
- The coverage is also far and wide with hundreds of relevant sites with distribution through Rich Site Summary (RSS) services.
- High visibility when published on your site.
- Wide distribution to dedicated people like journalists, researches and most importantly, consumers.
- Your brand increases its awareness to both existing and new clients.
- Online Press release tools also offer tracking capabilities.
You can also track the result quite quickly and see how many individuals or organizations were able to receive your press release.
A press release also contains link/s and images of your product, so contrary to what you may have in mind, it’s not all text that’s in there.
There are a lot of press release tools online that can cater to your specific needs. These press release tools also have their own listings and dedicated channels where to launch your press release.
So if you’re still a bit unsure on what marketing strategy to use while you have a listing in Amazon, issue a press release now. It works!
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